Nokia announces its intention to withdraw from the Japanese market

The world economic situation and the need to cut costs before the anticipated decline in the market are the arguments used by Nokia to justify its departure from the Japanese market for mobile phones. Only Vertu, the luxury range of signature, it will sell in Japan, where the presence of Nokia only achieved a market share of 0.3% last year.
Drafting .- Despite the overwhelming presence of Nokia in the global market for mobile telephony with a rate of 40%, the failure of its continuing attempts to make a dent in Japan have led the Finnish multinational to withdraw from this country.

So what has announced the signing recently, although his qualifying mark of luxury mobile Vertu it will present at the Japanese shop windows.

According to Reuters, the decision is part of the cost-cutting plan announced earlier by Nokia and the role played by this secondary market for the largest producer of mobile handsets in the world.

How could it be otherwise, the period of global economic recession has also played a decisive role in this decision. According to analysts, expectations of a fall in the mobile phone market is forcing all players in this segment to cut their costs.

Despite being the fourth largest in the world market for mobile phone-after United States, China and India, large foreign multinationals have always had serious difficulties for Japanese foothold in the windows.

The stiff competition posed by domestic producers with their sophisticated terminal that has made both Nokia and Samsung or LG have a very limited presence. In addition to connectivity 3G, phones equipped with signal reception of television or electronic payment systems are already in common use in Japan.